Monday, February 20, 2012

Using Your LinkedIn Recommendations

Did you know that with LinkedIn recommendations you can use them in some strategic ways? Whether you’re a job seeker or trying to grow your business, here are a couple hints I provide during my LinkedIn trainings:
For Business Professionals: Use excerpts of recommendations on your website and in your marketing materials. Testimonials from satisfied customers are a great way to generate new business.
For Job Seekers: In the profile/summary of your resume, include a small subheading at the end of your summary. Here's an example:
Select Excerpts from LinkedIn Recommendations:
"... well versed in customer service and office management ...
... grateful for her dedication to the department ...
... plays an important role in improving departmental procedures ..."
For Both Job Seekers and Business Professionals: At the end of your marketing emails, use a postscript with a link to your LinkedIn profile: For example, P.S. Please visit my LinkedIn profile for a quick glimpse of my experience and to view my recommendations.

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